EchoTrade Reveals the Invisible Work Behind Market Making

Most token founders are familiar with the concept of market making, but few know what happens between the monthly invoice, reporting dashboard, and order book. EchoTrade, a tier-1 crypto market making firm founded in 2023, runs order books across more than 90 centralized and decentralized exchanges for over 100 active token projects.

The company's day starts with the night rotation, where traders keep two-sided orders resting on every book, maintain spreads within exchange expectations, and ensure quote uptime is continuous. At midnight UTC, the Asian session is already busy, but it's not just about handling large orders; it's also about managing inventory in real-time when the day shift isn't working.

As the night rotation hands over to the European desk at 04:00 UTC, they leave behind a written log per token, detailing where the book sits, what inventory moved, unusual flow on various venues, and any decisions needed from the project side. EchoTrade works on a retainer model only, where projects pay a monthly fee, keeping custody of their tokens.

The company's advice is clear: the fee is not the total cost; it also covers the project funding liquidity in the book. EchoTrade has built coverage across more than 90 venues and a bench deep enough to scale traders onto an event.