Strive Becomes First Publicly Traded Bitcoin Treasury Firm to Launch Leveraged ETF

REX Shares and Tuttle Capital Management have launched the T-REX 2X Long ASST Daily Target ETF (ASSX), a U.S. exchange-traded fund offering 2x daily long exposure to Strive (Nasdaq: ASST), a publicly traded Bitcoin treasury company.

The fund, which began trading on Cboe BZX on September 18, 2026, seeks to return 200% of the daily performance of Strive's common stock before fees and expenses. It does not hold Bitcoin directly and instead applies its leverage to Strive's share price, which is driven by Bitcoin prices, the market's valuation of the company's treasury holdings, and its ability to raise capital to keep acquiring BTC.

Strive has become one of the newest names in the corporate Bitcoin treasury space, with a treasury that recently passed 25,000 BTC. REX and Tuttle already run 2x products tied to other crypto-sensitive stocks, including Strategy, BitMine, Circle, Cipher Mining, and SharpLink.

However, because ASSX resets its exposure each trading day, returns compound and can diverge from twice Strive's return over longer holding periods. This makes it a short-term trading instrument with magnified risks.