Strive Surpasses 20,000 Bitcoin Milestone in Aggressive Accumulation Strategy
Strive, Inc., a NASDAQ-listed asset manager trading under the ticker ASST, has reached a significant milestone in its Bitcoin accumulation strategy. The company's total corporate treasury holdings now stand at 20,020 BTC after purchasing an additional 20 BTC. This marks a major symbolic threshold for Strive, which has been aggressively accumulating Bitcoin since September 2025.
The firm's Bitcoin position is valued at approximately $1.3B, with an average acquisition cost of roughly $94,716 per BTC. Strive has framed Bitcoin as the primary benchmark for all internal capital decisions, and any business move that doesn't help accumulate more Bitcoin or increase its Bitcoin-per-share metric likely won't get approved.
The company's pivot into Bitcoin treasury management is relatively recent, formalized following a merger completed in September 2025. Since then, Strive has made 26 separate Bitcoin purchases, accumulating over 12,000 BTC in 2026 alone, a pace that puts the firm among the most aggressive corporate Bitcoin accumulators in the market.