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US Tourism Seeks to Win Back Canadians Amid Trade Tensions

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Amid strained relations and trade tensions between the US and Canada, tourism organizations in the US are launching discount campaigns and advertising efforts to win back Canadian travelers.

New York State's NY Loves Canada campaign offers discounts at hotels, restaurants, and tourist attractions, while some Las Vegas hotels accept the Canadian dollar at par with the US dollar.

The decline in travel persists, with Statistics Canada reporting a 25% drop in same-day trips by Canadians to the US and a $2.4 billion decrease in spending on US trips in 2025 compared to the previous year.

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