$1.3M Boost for ONYA as Lab-Grown Diamond Market Shifts Towards Design

Lab-grown diamond startup ONYA has secured $1.3 million in pre-series A funding, led by Divisa Family Office and existing investor Zeropearl VC.

The funds will be used to expand its retail presence with new stores in Pune and Hyderabad, while also investing in online growth and research and development around jewellery design and manufacturing.

Founded by Himani Yadav and Gaurav Choudhary, ONYA aims to differentiate itself through high-quality designs rather than competing solely on price. The company's portfolio includes the ONYA Signature Collection, inspired by Neoclassical architecture, and a patented in-house ring setting built to optimize light reflection.

With this investment, ONYA plans to increase its footprint in key markets, offering IGI-certified VVS EF lab-grown diamonds set in BIS-hallmarked gold, with a lifetime exchange and an 80% buyback guarantee.