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Amazon Stock Rises as AWS Expands AI Offerings

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Amazon.com stock (ISIN US0231351067) rose 1.54% on October 6, 2026, reaching USD 255.27 on Nasdaq. The boost follows AWS's addition of Zhipu's GLM-5.3 model to its Bedrock platform on October 5, 2026, enhancing its AI offerings. The model is available under a usage-based revenue-sharing arrangement, linking its launch directly to cloud monetization.

AWS's latest move strengthens its position in generative AI services. Meanwhile, Amazon's financial performance remains robust. In Q2 2026, revenue hit USD 200.6 billion, a 19.6% year-over-year increase from USD 167.7 billion. AWS revenue grew 37% to USD 42.2 billion, while operating income rose to USD 27.5 billion from USD 19.2 billion.

Despite strong growth, Amazon's Q2 net income of USD 62.7 billion included USD 53.4 billion in non-operating income, primarily from Anthropic investments. Analysts expect Amazon to release its Q3 earnings on October 29, 2026, with a consensus EPS estimate of USD 2.02. MarketScreener reports a Buy consensus from 60 analysts, with an average target of USD 328.22, 28.6% above the current share price.

Separately, Wells Fargo reiterated an Overweight rating and a USD 338.00 price target after AWS announced a 15% increase in GPU reserve pricing effective October 7, 2026. The stock trades 11.1% below its 52-week high of USD 287.20.

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