Amex Shares Hold Firm Amid Double-Digit Upside Predictions

American Express shares have been trading steadily in the mid-$330s. The stock closed at $335.95 on August 25, 2026, and has remained within a tight range of $1.40 between $334.68 and $337.00 over the past two days. Analysts expect double-digit upside for American Express, with an average price target of $373.32.

This represents a potential increase of 11.1 percent from the current share price. A separate analyst consensus summary gives a higher average price target of $380.11, which would translate to a 13.2 percent gain if reached. These expectations reflect analysts' views on American Express's ability to sustain revenue growth and maintain its premium cardmember base.

On August 26, the shares traded as high as $337.00 and as low as $334.68 during the day, with a closing price of $335.62 at the end of the session. The new NFL Extra Points American Express Credit Card, launched in partnership with Bread Financial, offers rewards tailored to National Football League fans without an annual fee.

Additionally, American Express has announced that it will discontinue its Reward Multiplier online shopping accelerator from September 30, 2026, as part of regional card-program adjustments. These developments indicate the company's efforts to expand its co-branded credit card footprint and adapt to changing market conditions.