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Ariel Ultra Concentrated Color & Style Liquid Laundry Detergent Hits Shelves

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Procter & Gamble's Ariel Ultra Concentrated Color & Style liquid laundry detergent comes in a 92 fl oz bottle, good for 64 loads. The product is described as economical and effective by Walmart Business.

The bottle has an original scent and costs $10.94, with a unit price of 11.9 cents per fl oz. This makes it the more compact format option compared to Ariel's U.S. powder listings on the brand site.

Ariel Ultra Concentrated Color & Style sits in the standard liquid-detergent lane: one bottle, one scent, one load count, and a price point under $11.

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