Chase Ties Credit Card Rewards to JPMorgan Investments

Chase has expanded its Ultimate Rewards program to allow eligible cardholders to convert points into cash for investment through J.P. Morgan Wealth Management.

The new 'Invest Your Points' feature lets customers redeem rewards for cash and invest the proceeds in an eligible J.P. Morgan Self-Directed Investing account or a taxable investment account managed with a J.P. Morgan advisor.

For customers using Self-Directed Investing, the redemption feature is integrated into the Chase Mobile app and Chase.com, allowing users to manage rewards and investments through the same digital platform.

'Now, they can also put their rewards toward investing and their financial goals, in one connected digital experience,' Chris Reagan, president of Branded Cards at Chase, stated.