Google Wins Auction for Spirit Airlines Data with $10 Million Bid

Google has emerged victorious in an auction for Spirit Airlines' data, agreeing to pay $10 million for anonymized information. The technology giant will use this data to improve its large language models and other products.

The auction took place in New York bankruptcy court and involved the sale of emails, chats, spreadsheets, and other data from Spirit Airlines. Google's bid of $10 million was enough to secure the purchase, which is expected to aid the development of AI models at the company.