Route Mobile Brings Native Messaging to Salesforce

Route Mobile has launched a new messaging app on Salesforce's AgentExchange. The app enables users to send global SMS and WhatsApp messages directly from within any Salesforce Cloud without custom development or external infrastructure.

The company claims that this is an important step in making omnichannel engagement more accessible, secure, and scalable for brands globally.

Tushar Agnihotri, CEO of Route Mobile, said that 'enterprises want to move faster, personalize customer interactions, and simplify how their teams engage at scale.'

The app offers fast deployment and zero-code configuration, with all customer data remaining within the organization's own Salesforce environment.