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Salesforce Acquires Fin for $3.6 Billion in Major Customer Service Expansion

Guavy AI Editorial Team Published September 17, 2026

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CRM

Salesforce, the world's number one AI CRM, has completed its acquisition of Fin, formerly Intercom, an industry-leading customer agent company. The close of the transaction brings Fin's customer agent platform and world-class technical AI team to Salesforce, along with an established global customer base of more than 30,000 companies.

Latham & Watkins LLP represented Bessemer Venture Partners in the deal, which was led by a corporate team from the firm's Bay Area office. The team was headed by partner Brian Patterson and included associate Luke Blackett.

The sale price for Fin was US$3.6 billion. This acquisition marks a significant expansion of Salesforce's capabilities in the customer service sector.

Salesforce Acquires Fin for $3.6 Billion in Major Customer Service Expansion

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