Skip to content
Back to Guavy Wire
Stocks

USTA and IBM Extend Partnership Through 2031

Instruments
IBM
Share

The USTA and IBM (NYSE: IBM) have extended their partnership for another five years, with IBM continuing as the Official AI and Cloud Partner of the US Open through 2031. This renewal follows the 2026 US Open, which saw record engagement on IBM-powered digital platforms, reaching over 270 million total engagements across USOpen.org and the US Open app.

Kameryn Stanhouse, Vice President of Sports and Entertainment Partnerships at IBM, highlighted the longstanding collaboration, stating, 'For 35 years, IBM and the USTA have worked together to redefine how technology can bring fans closer to the game.' The partnership has evolved from the launch of USOpen.org in 1995 to the introduction of the mobile app in 2009, and this year's debut of features like Live Updates, Key Moments, and Serve Quality.

Brian Ryerson, Senior Director of Digital Strategy at the USTA, expressed gratitude for the partnership, noting that it has produced decades of groundbreaking innovation. The 2026 US Open also set records in attendance, with more than 1.2 million fans attending across all three weeks, and over 3.9 billion interactions on social media channels, up 26 percent from 2025.

The USTA reported that ESPN's coverage achieved its best viewership since 2022, with the women's and men's singles championships averaging 3 million viewers. Worldwide, the US Open amassed a record 374 million global broadcast viewer hours in 2026.

More on Stocks

Disclaimer: Guavy is a data and market intelligence provider, not an investment adviser. The information, signals, and market analysis provided by the Guavy API and related services are for informational purposes only and are not intended as financial advice, investment recommendations, or an endorsement of any particular trading strategy. Trading in volatile markets, including cryptocurrency, carries significant risk and may not be suitable for all investors. Past performance is not indicative of future results. Users should consult with a qualified financial professional before making any investment decisions. Guavy makes no guarantee of trading profits or financial returns.

Market sentiment intelligence for apps, funds & agents

Location

729 55 Ave SW
Calgary AB T2V 0G4
Canada

© 2026 Guavy Inc