Zeta Global Bolsters Leadership with New CMO and Promotions

Zeta Global has appointed Leah Pope as its new Chief Marketing Officer (CMO), according to an announcement. This move is part of a broader effort by the company to strengthen its leadership team and support its next phase of growth.

Pope, who joined Zeta on August 3, will lead the company's global marketing organization. She has over 20 years of experience in enterprise technology marketing, having previously held senior roles at companies like Salesforce and ActionIQ.

Alongside Pope's appointment, Candace Dean has been promoted to Chief Communications Officer. Dean has led Zeta's global communications strategy since joining the company in 2024.