Kraken Parent Payward Pursues Financial Infrastructure Dominance
Kraken's parent company, Payward Inc., is making a significant bet on becoming a financial infrastructure provider rather than just a cryptocurrency exchange. According to a recent report, Payward has been acquiring and integrating various companies in the fintech space.
The goal of this strategy is to create a comprehensive platform that includes payment processing, lending, and other financial services. This move would position Kraken as a major player in the financial infrastructure industry, alongside traditional banks and financial institutions.
Prioritizing financial infrastructure over cryptocurrency trading could be seen as a bold bet by Payward, given the current market volatility and regulatory challenges facing the crypto space. However, proponents argue that this strategic shift will ultimately position Kraken for long-term success and growth.