Amazon Teams Up with Ellen DeGeneres for Super Bowl Ad
Amazon has enlisted the help of Ellen DeGeneres for its latest Super Bowl advertisement. This marks the first time that Droga5 London, Amazon's advertising agency in the UK, has created an ad for Amazon to be shown during the US game.
The decision to partner with a well-known celebrity like DeGeneres is likely aimed at increasing brand awareness and engaging viewers who may not typically pay attention to Super Bowl commercials.