Coca-Cola Prepares for Strawberry Float Launch in 2027

Coca-Cola is reportedly planning to launch a new Strawberry Float flavor in 2027. According to snack news account Snackolator, the drink will be available in regular and Zero Sugar versions and is expected to hit shelves in late spring around May.

This would not be the first time Coca-Cola has released a float flavor, as they launched Cherry Float nationwide in February 2026. However, this new flavor would mark a change in direction for the company, which had previously planned to discontinue Cherry Float after a 12-month limited edition run.

Coca-Cola's decision to release a new float flavor could be seen as a response to the growing trend of 'dirty soda' shops, where customers mix soda with cream, syrups, and fruit. The company has shifted from its previous line of mystery flavors called Creations to year-round limited editions instead.