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Nike Exits S&P 100, Focuses on Turnaround

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NKE
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Nike has left its position in the S&P 100 Index but remains a part of the S&P 500. The move comes as the sportswear giant continues to face share-price weakness and market value decline.

The company is pushing forward with its 'Win Now' turnaround effort, which focuses on fresh product releases, channel balance, and inventory discipline. This strategy aims to reignite demand and sharpen Nike's product pipeline.

A new chief commercial officer has been appointed, bringing in outside expertise to steer commercial operations. This move signals an intent to improve how the brand sells across wholesale and owned channels.

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